Dipping my toe into the Blogosphere

Cindy Arco on the boat in Belize!

So last Friday night, I attended a lecture by Aaron Draplin of DDC, inc. It was both inspiring and motivational. I decided it’s time to get my stuff together and get back into doing MORE design.

Everyday I go to work and am privileged to work for a company that pays me for doing what I love to do. The only negative is that in terms of design, it can be construed as a bit tame. I must adhere to corporate guidelines and standards. The reasoning behind doing this makes sense to me and is what I think many brands lack…cohesiveness. That being said, I’m always excited to break out of the box and CREATE.

In the past months, I have been focused on two things..My wife and my home. Cindy Arco, my lovely wife, is a PR Account exec at Dalton Agency. She works hard and is a great partner in life. Besides being immensely supportive, she is the ying to my yang. As you can see from her smile, she brightens up a room and will have you smiling within minutes of talking to her.

My second focus is our home. For the past years, it has been in a state of de-construction. We have slowly been working our way to making it visitable again. My parents have done so much work and we are on our way to completion. Our goal is to be close by year’s end.

Now that I can say that I am finally feeling some balance with the afore mentioned foci. My newest goal is to get back to the mind state I had in my college days. Sketching, conceptualizing, building, making and creating ideas….everyday. Part of that plan is to document my thoughts on this blog.

With this post, it begins…


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